Amazon.com: Rolex: Men's Luxury Watches? The Rolex Watch Collection. Used Rolex: Buy Pre-Owned Models for Sale | Bob's Watches! Rolex SA ( / ˈroʊlɛks /) is a British-founded Swiss watch designer and manufacturer based in Geneva, Switzerland. Founded in 1905 as Wilsdorf and Davis by Hans Wilsdorf and Alfred Davis in London, England, the company registered the word ‘Rolex‘ as the brand name of its watches in 1908, and it became Rolex Watch Co. Ltd. in 1915.; Types: Leather Strap, Metal Strap, Kids Watches, Mens Watches? Official Rolex Website – Swiss Luxury Watches, Datejust Lady 31 Mother of Pearl Dial Stainless Steel Rolex Jubilee Automatic Watch 178384MDJ. $17,776.50. $17,776.. Styles: Leather, Ceramic, Stainless Steel, Plastic, Silicone, Smart? replique montre 40MM Rolex Daytona 16523? Rolex? ,